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pay practitioners today I'm going to be
teaching you with the help of my friend
Dana Blouin the top seven tips for a
great presentation
Dana blue and as an entrepreneur
currently living in Bangkok Thailand
where he is a co-founder and CEO of a
company called mango labs anyways here's
some of his tips we all have to give
presentations at different points in our
life that might be for school or work or
an organization that you weren't
involved with no matter where we give
the presentation or to who we want to
make sure that it has the impact on the
audience and that it's memorable these
are seven tips that are going to ensure
that you nail the presentation and leave
a lasting impression on your audience
number one know your audience the first
step in preparing for any presentation
should be to get a better idea of who
your audience is knowing your audience
will allow you to understand the type of
content they are going to be expecting
with regards to depth and technical
detail you wouldn't want to give the
same presentation to a group of high
school students who are interested in
entrepreneurship that you went to a
roomful of startup founders and CEOs
because their expectations and level of
understanding will be on completely
different levels dig up as much as you
can about who your audience is what
industries they work in and what
positions they generally hold this
allows you to really tailor the content
and delivery of the presentation in a
way that will really make it stand out
and be 'rememorable too many times
people give killer presentations at one
venue to a group made up of their core
audience and then bomb on the same
presentation to a different group
because they didn't make the changes
they needed to better address the new
audience just because you kill it in one
audience doesn't mean the same exact
content will replicate the reaction with
all audiences number two use structures
to build on ideas if you stand up and
give a presentation and all the points
you want to make are just tossed around
randomly and they don't make any sense
not too many people are going to enjoy
your presentation and if they remember
it it's likely that it's not for the
reasons that you want them to however if
you structure your presentation in a way
that each idea each section builds on
the one before it you help your audience
connect with the content and create
logical links between the concepts this
is a great way to make more complex
ideas easier for the audience to
understand and remember
number three use visuals another great
tool to cement those ideas in the mind
of your audience is to use visuals like
charts graphs and infographics to
illustrate and communicate a concept as
many as 65 percent of people are
considered to be visual learners so if
you don't take this approach in your
presentation you are going to ignore the
vast majority of the population using an
image regardless of if it's a picture
graph or chart can be a much more potent
conveyor of information and has a much
more powerful impact on the audience a
single image can convey so much
information just like the old saying
that a picture's worth a thousand words
it really is think of the impact this
can have when explaining data or results
in a presentation if you had to stand
there in front of your audience and go
through every data point verbally it can
get bad quickly and this is much more
common of an occurrence than you might
think but if you're able to visualize
that data for your audience with a graph
or chart you instantly make it much more
understandable and memorable showing
someone 200 percent growth with a graph
is much more exciting than explaining it
while they're looking at the raw data
for example if I took away the screen of
this video and all you saw was black it
wouldn't be near as exciting number four
repetition is your friend having a bit
of structure in your presentation goes a
long way in keeping the audience engaged
because they can follow the information
from step to step but even more than
just structuring the flow of the
presentation you also want to build in
repetition this encourages people to
remember the key points of the
presentation and helps it stick which
again makes it and you more memorable a
classic way to go about repetition is
something Dana learned early on when he
started his public speaking career
another speaker at a big regional tech
event came up to him after a talk and
complimented Dana on is delivery in the
depth of the material but asked why he
didn't use more repetition Dana was a
bit stumped because he never really
thought about that before the other
speaker suggested that Dana start
telling the audience what it is he
wanted to tell them just to give them a
brief rundown of the key points after
that move right into the body of the
presentation and tell them exactly what
was highlighted at the beginning but
obviously with more detail and extra
elements that you add in to make the
presentation stick then in the
presentation by telling them what you
just told them reminding them of the key
points and a brief summary for final
repetition using this technique helps to
reinforce the main points of the
presentation at least three times at the
beginning middle and end the key is to
find a way to do this that it feels
natural and not overly scholastic and
that takes practice which we'll talk
about later on tip number five have a
story to tell
the difference between an average
presentation that people zone out of and
a great presentation that keeps them
engaged is how you convey the
information to the audience
a great way to convey the information or
key points of your presentation is to
use a story
using a story preferably an interesting
one you get your point across and you're
creating a moment in the presentation
that is memorable and easier for the
audience to recall later it's also
hopefully going to be something that
catches their attention pulling them in
to what you were saying one of the keys
here though is that it has to be a story
you can tell with commitment and it has
to be true always be honest with your
audience because because if you're not
they will know and you will have lost
all credibility tip number six be
relatable being relatable is actually
one of the most important factors of
your delivery you want to be someone
that your audience can relate to but
they would feel comfortable with talking
to even when giving a talk as an expert
on a topic you want the audience to feel
the relation it helps them mentally
engage with your content and remember
you and your talk
most people don't feel comfortable going
up and talking to a stern authority
figure and no one wants to listen to
someone with no confidence so there's a
fine balance you need a strike and
here's how the most important thing you
can do to come across as more relatable
is to be authentic be yourself another
great way to accomplish this is to work
on coming across as relaxed which can be
difficult if you're not used to
presenting but this goes a long way to
helping people see you as relatable the
final way you can be a more relatable is
to be enthusiastic about your
presentation your enthusiasm will
transfer to your audience and now that
you have enthusiasm in common you will
begin to see is more relatable if you
get all three of these techniques
mastered you will be well on your way to
making it to your audience relate to you
tip number seven build your confidence
with practice this might be the last tip
but it is by far the most important one
out of these seven confidence and what
you do is by far the most important
element of your presentation having
confidence adds an authority to
everything you say during your
presentation but you're not going to
develop the confidence you need if you
don't practice and practice a lot
whatever Dana gives a talk or
presentation he practices he says for
hours they don't wants to make sure he
has the timing down that he knows every
slide so he doesn't have to read off
them he knows what the next slide is so
he can smoothly transition between them
so that he will sound natural and
authentic and can explain the concepts
and tell the stories with confidence and
this all comes with practice when you
are practicing a presentation it's not
enough to sit in front of your computer
and go through it you have to practice
it in front of other people invite some
friends over and have them give some
feedback on your presentation and make
improvements based on their feedback no
one gets it right the first time but
practice will
get you towards perfect with these seven
tips you should be able to put together
and deliver a masterful presentation
that will wow your audience and make
sure that they remember you and your
topic if you guys like this
collaboration be sure to check out
Dana's YouTube channel and subscribe he
has tons of videos on entrepreneurship
and self-development I hope you guys
like this video and learn something and
if you did click the like button or if
you haven't already the subscribe button
thanks so much guys
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