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88rising
What is 88rising? (Ft. Rich Brian, Joji, Keith Ape, etc.)
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today we're gonna talk about
eighty-eight rising if you're interested
in rich Brian Joe G Keith a p-- or any
of the other great artists you might
have seen associated with eighty eight
rising this will hopefully be a solid
introduction to what exactly this
company is unlike Brock Hampton or on
future eighty eight rising is more of a
brand than strictly a musical collective
formerly known as cash only this is an
American mass media company founded in
2015 by businessman Sean Miyashiro
however originally the company did focus
on music more than anything Sean started
by signing Brian post posed a dancer and
choreographer who was worked with
musicians as big as Justin Bieber he's
also a recording artist who released his
first EP slow love and bangin in 2017
here's a snippet from the track Murder
She Wrote another one of the first
signings to cash-only was Jonathon Park
a rapper who goes by the stage name
dumbfounded he's been releasing music
and has been well known in the battle
rap community for over a decade here's a
snippet from one of the tracks he's
dropped through eighty eight rising
protected all cost in the last of the
early signings to cash only was producer
Josh pan he's probably the biggest
mystery of all the artists associated
with eighty eight rising at one point
there was even a rumor that he was
actually a collective of twenty
different artists all releasing under
the same name he hasn't really released
a full-fledged project but instead he's
been doing some remixes and creating
beats for his friends over the years
here's a snippet from his song give it
to you
featuring vocals from abre
[Music]
in 2015 dumbfounded showed Shaun the
viral multilingual trap banger it jima
by South Korean rapper Keef ape
[Music]
this song was absolutely huge it was a
rare occurrence of Asian rap music
starting to be taken seriously in the
United States keith ape and the rest of
his crew started coming over to perform
the song at festivals - incredible
reception eventually Shaun got in
contact with him and helped orchestrate
the remix which included waka flocka
flame ASAP ferg dumbfounded and father
launching the single for the remix and
having the music video premiere on
complex helped 88 rising raise funding
and get more financial backing from
their investors in 2016 they started
releasing content on YouTube and soon
began working with some big
up-and-coming artists the higher
brothers are a Chinese hip hop group
composed of members Massey wadies eNOS
IP and mellow there are two major
releases have been the 2016 higher
brothers mixtape and their debut album
2017 s black cab the brothers got a
popularity boost after 88 rising
released a video of some well-known
American rappers like me goes well
yachty and playboy cardi reacting to
their music here's a snippet from the
video they reacted to made in China
and now for the two big heavy hitters in
88 rising first we have Japanese
Australian producer rapper
singer-songwriter George Miller who goes
by the stage name Joe G he began his
career in the spotlight with his YouTube
channel filthy Frank where he would post
these surreal bizarre videos that
included music grants and a wide variety
of other politically incorrect content
in 2012 he also started a character
known as pink guy where he would create
comedic hip-hop songs while wearing an
all pink skin tight suit however over
the years creating these videos for
filthy Frank and pink guy took a big hit
on Joe G's mental health and as of
December 2017 he has retired all content
relating to his alter egos since then
he's had a lot more time to focus on his
own music instead of worrying about his
comedy under the stage name Joe G he's
been releasing these Lofa songs that
blend John Rose liked rap electronic and
R&B the songs are often very
minimalistic involving melancholic tones
and soulful vocals his 2017 EP in
tongues features one of my favorite
songs over the past year so demons Brian
Emanuel known by his stage name rich
Brian is an 18 year old Indonesian
rapper producer and songwriter in 2012
he started listening to American hip-hop
music becoming more and more familiar
with the English language through
rappers like childish gambino 2 Chainz
Tao the creator and Macklemore he wrote
his first rap song in 2014 and recorded
it on his iphone over an MF DOOM
instrumental in 2015 he released his
first official song on YouTube living
the dream
which he has since deleted he then went
on to release the song and video for dat
stick in February of 2016 the video blew
up and it currently has over 90 million
views that stick was given a big push in
America after 88 rising released a
reaction video to the song featuring
rappers like Ghostface Killah 21 savage
designer and more Sean Miyashiro then
worked to get yet another remix of an
Asian rap song featuring well-known
American rappers this time coming in the
forms of Ghostface Killah and puia brian
has since moved to LA but he's not a
permanent resident of the United States
quite yet
when describing his music people have
noted Brian's very deep voice his gruff
but versatile delivery and in general
his raw skills as a rapper but funny
enough like Joji he also has a
background in comedy around the time of
death stick he would often release these
darkly comedic videos on vine and
sometimes YouTube since then he's tried
to distance himself from comedy and
focus on his own music in February of
2018 he released his debut studio album
Amen which features some big tracks such
as glow like that there's a few more
names to go over in the 88 rising camp
such as August await and Nicki but you
can find them both on head in the clouds
the company's first collaborative group
album released on July 20th 2018 this
hard-hitting project full of summer
bangers features mostly everyone from
the 88 rising crew plenty of appearances
from the higher brothers rich Brian Joe
G and more and then great features from
people like goldlink pump Everett
playboy cardi and so on the breakout hit
of the album is definitely midsummer
madness which is solely featuring
members of 88 rising
[Music]
but as I said before 88 rising as a
whole isn't just music it's kind of
unlike anything I've ever seen in the
pop culture landscape Sean Miyashiro has
described the company as a hybrid
management record label video production
and marketing company they're
headquartered in New York City but also
have offices in Los Angeles and Shanghai
they stay up to date with current trends
without being too on-the-nose about it
there are smart business people but they
also have some uniquely morally just
values they're helping promote and unite
Asian culture with American hip-hop
creating a bridge between two vastly
different worlds
Mia Shearer has stated the 88 Rising
wants to try and represent not only for
Asian immigrants but for all immigrants
this whole company in how it operates is
something really really exciting and I
can't wait to see how it keeps evolving
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