so in this video i'm going to show you
how to promote your facebook page in
just
five easy steps hey my name is lester
diaz and in this channel we talk about
making money online affiliate marketing
social media marketing
and everything in between so if you're
new consider subscribing so what are the
biggest questions that i get on a daily
basis on my youtube videos
on my instagram my email is how do i
promote my facebook page
so i'm gonna break down just five steps
that you can start doing today
to get more followers more sales or more
views
so let's start with number one and that
is decide
your goal so before you even think about
promoting your facebook page you have to
know why
you want to promote your facebook page
do you want to get more followers on
your page just
for the sake of growing your brand you
want to get more views
because you're a content creator and you
want to get more views on your videos
or are you a small business looking to
get more sales and more customers for
your business
whichever that is you got to have the
right mindset
for that specific strategy because if
you're a small business and you want to
get more sales for your business
perhaps getting more followers it's not
going to necessarily
bring you more sales so make sure you
have a clear goal on what you want from
your facebook page
once you have a clear goal in mind then
you can move on to start promoting your
facebook page
and we're gonna start with number two
which is one of the fastest way
to grow on facebook right now to promote
pretty much anything
on facebook and that is facebook groups
so if you have a facebook page like a
personal brand
a niche page or you have a small
business
you can definitely utilize groups to
promote your facebook page
but depending on what your goal is and
what type of facebook page you have
you got to pick your groups carefully so
let me give you a quick example on how
you can utilize groups
to promote your facebook page so i'm
going to be using my facebook page
as an example but you can apply this
method to basically
any type of facebook page you might have
so let's say for example you have a
gaming page the first thing you would do
is you would go on facebook and you
would find groups
in that specific so let's say you have a
minecraft page then i would simply go
and type
minecraft on top and i would select
groups and i would get basically all the
groups
uh from that specific search that i'm
doing on facebook and you can get
hundreds and hundreds of groups for that
now one thing that you have to keep in
mind is that
some private groups don't allow you to
join
as a page and that's because they have
changed the settings where you can only
join with your personal profile now one
way that you can get around that is by
simply clicking on
public groups and basically once you do
that
so now has found some public groups that
i can join
and by clicking on the little join group
right here
it opens a little pop-up and then i can
select the page
that i want to use to join that group
once you join that group you can engage
inside of that group
as your page now this doesn't mean that
you can't join private groups as your
page it simply means that
some groups allow you to join us your
page and some don't so you do have to
try
multiple groups to see which ones allow
you to join as your page
and which ones force you to join with
your personal profile
for niche pages and personal brands i
would say that
you can definitely create a group to
help you promote your page
and you can also join other groups in
your niche to promote your page and one
of the main things that you can do
is join those groups as your page
and then you want to basically engage in
those groups
as your page replying to comments liking
posts
sharing posts things like that that will
engage
your page with people and i'm not
talking about spamming groups i'm
talking about
actual engagement with people inside of
those groups
so the more engaged you are and the more
value you provide inside of those groups
the higher the chance of people actually
checking out your page
and by the way this is a hundred percent
free to do you can definitely spend
maybe 20 30 minutes per day on specific
facebook groups to engage with other
people ask your page and that will
naturally
bring people to your facebook page
number three
similar pages now this mostly applies to
niche specific facebook pages but if you
have a personal brand you can definitely
do this as well
but what you want to do is basically
like other pages
in your niche so let's say you have a
gaming page
you're gonna find similar pages in your
niche that
play uh pretty much the same games
you're playing on your gaming page and
you're going to like their content
you're going to leave
comments and you don't want to do this
with your personal profile you want to
do this
as your page you want to engage with
other similar pages
in your niche and little by little
you're going to be building a
relationship
with those page owners in a way that it
might result into a collaboration
or perhaps simply by leaving comments
your comment as your page
i might have you know thousands of likes
and thousands of people might see the
comment and actually check out your
content so i'll give you a quick example
on how to do that
so now we're going to do is we're going
to find pages
in our niche that we can like and
actually engage
as our page because like i said the
whole thing the whole concept of doing
this
is to utilize groups and pages to
bring people back to our own facebook
page so we can get more engagement
more views more followers so in this
case all i have to do is go and click on
pages and facebook will look for pages
in my niche based on what i'm searching
for so i'm simply going to click on
this minecraft page right here i'm going
to open that in a new tab once i'm in
the page
i'm not gonna like the page because if i
do so it's gonna like the page
as my personal profile so what i'm gonna
do is click on this little three dots
right here
and it's gonna give you an option to
like as your page
when you click on that option then you
can select whatever page you want to use
to like this page
once you do that you can get a
personalized news feed
of the pages you have like as your page
so let me show you how to get there okay
so we're back to my personal page
and if you want to see the news feed for
the pages you have like
as your page so you can leave some
comments you know
leave some engagement in those pages
then you're going to type this
at the end of your pages web address
news underscore feed
hit enter and now you can see that it
says introducing a separate news feed
for lastradius and i'm gonna click next
i'm gonna click next
and basically this is telling me that i
can interact engage with other pages
as my page now what i'm getting are
updates from pages that i have liked in
the past from similar pages
basically you can get a personalized
news feed based on the pages you have
like
using your own facebook page
so when i go down here and i actually
click on comment
you can see that i'm going to leave a
comment as my page not as my personal
profile
and if you do this with 10 20 different
pages
in your niche you go and like them as
your page
and then go back to your news feed and
interact and see the updates
every single day you engage with those
pages
you can definitely get people to check
out your own facebook page
so one thing that i do is basically to
bookmark
this address and i just keep that
address bookmark and i go to that
address every single day because
facebook tends to change things around
and sometimes you can't find the news
feed by simply going to your facebook
page so it's best to just
bookmark this web address of your page's
news feed
and you can go every single day find
five ten
fifteen posts that you can engage with
as your page
so you can promote your page and as you
can see this is all about engagement the
more engagement you provide
on facebook groups and facebook pages
the more likely you are to get people
to check out your content and your
facebook page number four
is optimize your content for seo now
most people
don't think about facebook as a search
engine because most people
are simply browsing on facebook for
content and they stumble upon videos and
posts
but there's actually a lot of people
searching for content on facebook
so if you're not optimizing your posts
your videos for search for
seo meaning that you want to include
keywords
um hashtags and titles that someone
might be searching for
on facebook so let me show you what i
mean so we're going to continue to use
our minecraft example and in this case
in order to find which polls are ranking
higher
on the facebook search results for
specific keywords
we're going to go and click on post
because this is where
facebook is gonna tell us uh which post
facebook is pushing when it comes to
that specific keyword so in this case
uh the minecraft verify page is
basically dominating the search results
for
anything related to minecraft because of
course they own
the minecraft so what can you do to
increase the chances
of getting on the facebook search
results for
specific keywords so we're going to
scroll down here we're going to see
what other pages are being ranked on the
facebook search results and you can see
we have
this post right here has minecraft
on the post we're going to scroll down
we have
another one using the minecraft hashtag
and you can see more posts from other
people so we're going to go
all the way up this this one right here
this is a video
and minecraft is also in the title of
the video this gives you an idea on what
you should be doing
in order to rank on the facebook search
results and because it had some pretty
good engagement
and at the same time it was optimized
properly
for the keyword minecraft we're seeing
this
right now on the facebook search results
one of the things that you should be
doing if you want to rank
higher on the facebook search results is
to include the keyword you're targeting
multiple time if it's a video you can
include the keyword in the title of the
video you can also include that keyword
in the context
of your post and if it's a picture you
can do the same exact thing you can also
use
hashtags like this person is doing right
here
by including hashtags this actually has
the keyword
again to your post and you have more
chances
of your post being ranked on the
facebook search results
so by just taking the time to optimize
your post properly
you can definitely get more reach more
engagement
more views on your post by simply taking
the time to create
seo friendly titles and posts that are
more likely to show up
on the facebook search results and
number five last but not least
is facebook ads one of the biggest
mistakes that i've seen people do who
are trying to grow
a facebook page or promote our facebook
page is that they'll start searching on
for websites where they can buy
followers or they can buy
likes and things like that and that is a
huge mistake why would you go
outside of facebook to a buy reach or
buy
followers or get more views in your
videos it just really doesn't make any
sense because most likely you're not
gonna get
real engagement and real followers from
those websites
so it just makes more sense to use
facebook ads
as a way for you to promote your
facebook page
facebook ads is the only tool that i use
to grow my facebook pages
in fact some time ago i posted a video
where i show how i grew a brand new
facebook page from zero
to over 16 000 followers in
just a matter of a few days and those
were real
followers real people engaging with my
content and that's the type of followers
you want for your page you want real
people
interested in the content of your page
so if you have a small business and
you're looking to promote your facebook
page for example you can use facebook
ads
to create an ad that only people in a
specific location
will see bringing you targeted followers
for your facebook page or if you're a
content creator if you want to get more
views on your videos
you can target people specifically using
facebook ads
based on what they watch so facebook ads
provides the tools and resources to
promote your facebook page of course
this is paid advertising
but you definitely don't need to spend a
lot of money to promote your facebook
page with as little as just five dollars
per day you can set up an ad
on facebook and you can definitely test
multiple ads to see which ones are
working best for you depending on your
goal
that's why i mentioned that picking your
goal is the number one thing you should
be doing because
if you want to get more views you can
set up ads for views if you want to get
more followers you can set up ads for
followers or if you want to get more
reach or sales for your small business
there's options inside of facebook ads
that allow you to do that
and don't panic learning to use facebook
ads is quite simple in fact i have
multiple videos on my channel that can
teach you the basics
of facebook ads and how you can set up
your first campaign
or if you're looking to take your
facebook advertising to the next level
or perhaps
monetize your facebook page check out
facebook income school
in the description below it's a complete
step-by-step advanced course on how to
actually monetize
facebook pages you learn a lot about
facebook advertising and how to grow
pages as quickly as possible so if you
want to learn more just click the link
in the description below
i wanted to provide you guys with real
tips and information that you can apply
today to get more followers more sales
more views
on your facebook page so if you
appreciate content like this
make sure that you subscribe to my
channel i post a lot of videos about
facebook marketing how to make money
online and how to build a business
with that said thank you very much for
watching and i'll see you guys in my
next video